Why a Sales Surge? Whether you're in Financial Services, Food Services, Home Security, Real Estate, or any industry with a sales focus, this guide is designed to help you and your team collectively hit your targets. It's not just about meeting deadlines; it's about creating a culture of continuous improvement, collaboration, and fun that elevates your team's performance.

Do you ever want to be given a plan, a step-by step approach or a list of instructions, “Do this and your business will grow”?

Well this is pretty close…

In the ever-evolving world of business, achieving sustainable growth is a goal that's often easier said than done. It requires a well-thought-out strategy and the ability to adapt to changing market conditions.

To help you navigate this journey, I’d like to share the SVO Model of Sustainability and Growth TM – a simple yet effective framework that emphasizes simplicity, verification, and seizing opportunities. By following this model, you can create a robust foundation for your business's long-term success.

What goal would you LOVE to hit for the remainder of the year?

We have 10-11 weeks before the end of December….is there a meaningful target you would like to hit in that time frame OR….get pretty close?

If so, how would hitting that goal impact your business?

What difference would it make to YOU?

How would it make next year different?

When I graduated from University, I was incredibly fortunate to go back-packing across Europe, travelling through several countries.

For a time, I was with a friend, but then we went our planned separate ways and I travelled solo for a few weeks.

I remember one leg of the trip I was arriving in Prague, via train, with an hour to find my way to the hostel to check in before the front desk closed for the day. I had to navigate through a strange city and language to find the hostel where I was staying for a few days - all arranged over the phone.

This was a time of pay phones and phonebooks….and very limited internet!

I remember nervously studying my travel book in anticipation of the train’s arrival, mapping out my route in my mind, trying to picture and plan each step.

I had to take the street car from the train station, get off at the correct stop, find the correct street, turn at the next correct street and then the next to find my way. Finding the landmarks and proper streets each step of the way.

I thought I would switch up what I normally share and turn the attention to cultivating prosperity.

Rather than sharing tactics, I’m sharing what I’ve learned and continue to practice in my life about the mindset of abundance.

First off…

Abundance: a very large quantity of something; plentifulness of the good things of life; prosperity.

Opportunity: a situation or condition favourable for attainment of a goal.

You give power to what you focus on.

What I’ve learned in my experiences about cultivating prosperity is that the nature of seeing abundance and opportunity is more about where I apply my attention and focus.

This is a collection of what I’ve learned and perspectives I practice daily to help me do that:

If you didn’t show up to work in your business for a day, would it continue to run?

Ensuring your business can run whether you show up to work or not is a sign of a true business.

If the answer to this question is no, then you have yourself a nice job you go to each day.

The day will come when we won’t be able to work in our business either for a day, a week, a month, or longer. The question is, will this be a planned break or an unplanned break?

If that were to happen right now, and it was an unplanned break (think injury, illness or caring for a loved one as examples), what would happen to your business? your employees? your family’s salary?

Powerful =

“…having control and influence over people and events.” In this case, I’m referring to control and influence over ourselves and our own impact.

“…having a strong effect on people's feelings or thoughts.” In this case, being intentional with our own thoughts and feelings that support us in our efforts.

We all know the Wealthy Barber story where he saved and invested 10% of his income each month, and over time and the power of compound interest, he became a millionaire. It took time and small increments of his paycheque each and every month.

It’s the commitment, regular modest investment, and the compound effect over time that I’m drawn to in this story as a parallel to consistently making space for your own personal leadership practice.

Having a personal leadership practice allows us to show up powerfully each week.

Here’s a thought: If we don’t have a personal leadership practice, how can we expect our employees to show up powerfully too?

A personal leadership practice doesn’t have to be developed through grand gestures, but can be small, focussed and consistent. (A few minutes of regular planning will go a long way.)

First, what does personal leadership look like for us?

You've likely heard the adage that it’s far easier to cross-sell an existing customer a new product than it is to find a new customer. And if your goal is to grow at all costs, then cross-selling makes sense.

However, all of that sales growth may not do much for the value of your company. If you cross-sell your existing customers too much, it could make your business far less valuable.

When you cross-sell a customer so many products and services that they begin to account for more than 15–30% of your revenue, expect your value to drop. If a single customer represents more than 30% of your sales, expect an even deeper discount.

Customer concentration is one factor that makes up your score on the ValueBuilder assessment — it’s one of eight drivers that’s behind the research determining your business's value in an acquirer's eyes…

WOW - can you believe it’s the beginning of October already?

I can’t believe how quickly the year is going already.

The Fall is my favourite time of year with the changing of temperatures, the beautiful colours of the leaves and forests, and cooler sweater-weather (I love wearing sweaters!). And the food I associate with the fall are apples and apple pie, pumpkins and pumpkin pie and warms soups and stews with newly harvested veggies.

Thinking about the next few months also brings up thoughts about how I want to finish the year in my business and I know my clients think about this as well.

So what’s your goal for the remainder of the year?

I came across a quote that grabbed my attention and it’s aligned with some themes I’ve been noticing lately. Themes such as: putting time and effort in for a future reward, making commitments, and decision-making.

“Spectacular achievement is always preceded by unspectacular preparation.”

― Robert H. Schuller

I think of the athlete winning their race and how that’s accomplished on the heals of thousands of hours of early practices, doing drills over and over again until the movements are ingrained into their muscle memory.

The artist creating their beautiful piece only after years of perfecting their various brush strokes and meticulous mixing to achieve the perfect colours and shades.

The ballet dancer who makes a leap or a pirouette look as graceful as can be, like they’re floating across the stage; perfected after years of doing daily barre exercises.

What motivates a human to do those daily or regular, sometimes grueling or methodical behaviours and practices to move them forward to a goal, a vision, or a destination in the future?

I've noticed that when we plan to accomplish a goal and create our actions, there's a piece missing that can de-rail so many of us.  Setting the goal and determining how we'll get there is only a piece of the puzzle...

Accounting for that 'thing' that has the potential to de-rail us could be an important component of your next goal setting and action planning exercise.....

I've noticed something that happens to many of us when we have a goal we want to achieve... Something we’ve never achieved before.